Top 5 Beauty Retail Android Apps in Tunisia Q2 2023 Performance

The second quarter of 2023 saw interesting trends in the performance of the top beauty retail apps on the Android platform in Tunisia. Here’s a detailed look at how Nykaa - Beauty Shopping App, BeautyStore, Cheap Makeup for Women, Korean Skincare EU, and FARMASI performed during this period.

Nykaa - Beauty Shopping App had fluctuating weekly downloads, starting at 223 in late March and declining to 40 by the end of June. Despite the decline in downloads, the app maintained a steady increase in weekly active users, rising from 198 to 474 over the quarter.

BeautyStore showed a similar trend in downloads, starting at 252 and dropping to 124 by the end of June. The weekly download numbers were particularly volatile, with a notable peak of 226 in mid-June.

Cheap Makeup for Women demonstrated a peak in downloads in late April with 231, followed by a general decline, ending the quarter at 60. This app showed consistent fluctuations throughout the quarter.

Korean Skincare EU had more stable download numbers, starting at 93 and ending at 50. The weekly active users for this app were robust, showing a steady increase from 519 to 755 over the quarter.

FARMASI experienced significant volatility in downloads, peaking at 133 in late April but dropping to 12 by the end of June. The app had a notable drop in downloads during the first week of June.

These insights provide a snapshot of the performance of top beauty retail apps in Tunisia for Q2 2023. For more detailed analytics and insights, visit Sensor Tower.